Reviving Alitalia: Italy's Loss Making Airline
|
|
ICMR HOME | Case Studies Collection
To download Reviving Alitalia: Italy's Loss Making Airline case study
(Case Code: BSTR126) click on the button below, and select the case from the list of available cases:
OR
Buy With PayPal
|
» Business Strategy Case Studies
» Business Strategy Short Case Studies
» View Detailed Pricing Info
» How To Order This Case
» Business Case Studies
» Case Studies by Area
» Case Studies by Industry
» Case Studies by Company
Please note:
This case study was compiled from published sources, and is intended to be used as a basis for class discussion. It is not intended to illustrate either effective or ineffective handling of a management situation. Nor is it a primary information source.
Chat with us
Please leave your feedback
|
Case Details: |
Price: |
| Case Code |
: |
BSTR126 |
Electronic Format: Rs.
500;
Courier (within India):Rs. 25 Extra
Themes--- |
| Case Length |
: |
25 Pages |
| Period |
: |
1995-2004 |
| Organization |
: |
Alitalia |
| Pub Date |
: |
2004 |
| Teaching Note |
: |
Not Available |
| Countries
|
: |
Europe, Italy |
| Industry |
: |
Airline |
Abstract:
|
The case discusses the problems faced by Italy's government controlled airline company - Alitalia that led to its poor financial performance since the fiscal 2000. It examines the efforts taken by the company's top management to turn around the company and explores why they have been largely unsuccessful. The case details the role played by Italian government in the company's business matters and the poor labor relations in company.
With the leadership change in March 2004, the case identifies the issues faced by the new CEO and its management team. It includes a comprehensive note on the European civil aviation industry with a focus on Italy.
|
|
Issues:
» Understand how internal, industry-specific and macroeconomic factors can negatively affect the financial performance of a company
Contents:
Keywords:
Alitalia, European Airline Industry, Airline Industry in Italy, Labor Relations, Corporate Turnarounds, European Commission, Change in Management, Low Cost Airlines, Sky Team Network, Services Mix, Government and Business
Reviving Alitalia: Italy's Loss Making Airline
- Next Page>>
|
|
